The Thought That Counts?

Cupid, the Easter bunny, and old Saint Nick can teach us a couple of things about the act of giving. It’s the thought that counts, right? Kids, no matter how much you try to explain it to them, will never understand that saying. Why should they? To the average Joe Schmo and Plain Jane finding the right gift can be a daunting task.
Let’s be honest. We have all received, at one time or another, a Christmas fruit cake, a stale box of year old chocolates, or a shiny Canadian coin that was accidentally mixed in during one of the tooth fairy’s covert operations. It’s that same childlike spirit that makes us give away that same Christmas fruit cake the following year and desperately use a Canadian coin on a gumball machine.
When all else fails, we can rely on a personalized card to get us through the confusion. It’s a common gesture, giving someone a card on a special occasion like a birthday or a graduation. For some, it is a safer bet. It goes back even farther than we thought – when the pilgrims sent party invitations to their Indian brethren (I know I have a twisted understanding of American history so don’t quote me on this) and how the roadrunner would attach an acme rocket onto the coyote’s back so that he wouldn’t drop off the edge of a cliff. He would fall anyway, before floating midair and then plummeting into a chasm, but it’s the thought that counts, right?
Meant to show a deeper understanding of the relationship we have with the recipient in question, a personalized card in many ways is more important than an actual gift. And for many of us who are just too busy to shop, a card is more than appropriate In the end, it is the message that counts, no matter if it is wrapped in a fancy package or printed on a heavy card stock. We are all visual people who require someone’s admiration, love or friendship. Tap into the human psyche. You will be surprised what lies at the end of a personalized note other than a signature.





Julie Taylor – Austin, Texas
I love giving family stationery as gifts to my friends and family. Everyone has use for pads or memo items with their name on them. This is something the entire family can use. It comes in handy for grocery lists, to do list and so on. The possibilities are pretty much endless.
6 July 2012, 12:04 pmJonathan Price
Everybody gets a dud gift now and then. Even by itself, a personalized card isn’t much of a gift, although at least it shows you put a bit more effort into it than a store-bought card. What’s really necessary to make a personalized card a meaningful, memorable thing is the message that you include. If you write a thoughtful, well-worded message on that card it becomes a great, cherishable gift that the recipient might read over many times and keep as a reminder of your message. But if you don’t go to that effort, it’s just a pretty card that looks a little different than the ones you might buy at the grocery store.
I guess it doesn’t hurt to sweeten the deal by giving some personalized stationery as a gift along with that personalized card either, right? If you’re giving a gift, you might as well go all out, after all.
6 July 2012, 1:26 pmAshleigh316
While it’s true that it’s the thought that counts, that statement often gets used in my experience as a way to justify a bad gift. That is, if you’ve received something you don’t particularly like, you remind yourself “it’s the thought that counts, right?” to try and feel better about it. The sentiment is indeed true, but because we usually think of it at these times it can sometimes ring hollow or at least seem like a cliche.
The best thing you can do is try not to give lackluster gifts, and make sure you DO put the thought into them that the recipient deserves. Attach a personalized card to the gift you give out, and like Jonathan said, a good handwritten message in the card goes a long way to improve it. Or if all you’re sending is a card, then the message you write is even more important.
6 July 2012, 3:02 pmMaxine
The best gifts are those that show how well you know the person receiving the gift. By choosing a gift that appeals to that person’s specific tastes and interests, it shows that you like and care about that person, and aren’t just giving them a gift because you feel you have to or something.
That’s why giving cash is a sub-par choice in my opinion. It’s better than giving no gift at all, and from a purely utilitarian perspective it’s better than giving a gift that they don’t like, but it’s basically an admission that you don’t know what to give as a gift. Gift cards are much the same, but they at least give the appearance of a little more thought.
Regardless, whether you have a great, insightful, perfectly-tailored-to-their-interests gift for a close family member or friend, or whether you’re sending cash to that cousin you haven’t seen in three years, it’s a good idea to complement it with a personalized card to spruce it up and put some more thought into the gift as a whole.
6 July 2012, 4:47 pmMary Beth
There’s plenty of people for whom a personalized card with a nice, handwritten message is all the gift that needs to be given. I am content with receiving a card from most people – in fact only family and a few really close friends give me anything more than that for Christmas or birthday gifts. And I’m alright with that, because it means I can send them personalized cards as well and save a bit of money. I can get great personalized cards here and use send them out to people to let them know I’m thinking of them. It’s a great deal and it allows me to craft the perfect message for each person I send a card to.
7 July 2012, 2:48 amHenry Springs
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7 July 2012, 1:27 pmHenry B Springs
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9 July 2012, 1:06 pmWriter: Henry Ibsen